DESIGN AND ENGINEERING DEPARTMENT INIT
The company INIT includes Design and Engineering Department that unites highly qualified engineers and designers. Own design department allows us to carry out a full cycle of implementation of new ideas and the introduction of modern solutions from sketches on paper and technical design to the exact three-dimensional models and working drawings for manufacturing.
Our company adheres to a comprehensive approach in the design: we consider the first priority to achieve a balance between appearance, rationality and ergonomics. Designing the look is based on the functional purpose of the product and is carried out taking into account the target interior, overall brand image and visual perception. Rationality implies a close relationship with designer, technologist and economist: the product must have the ease of production, providing the minimum cost while maintaining all the essential qualities. In addition, the most important aspect of the design is ergonomic, guaranteeing the usability of product to human.
Visualization of fishing equipment store interior, view 1.
Visualization of fishing equipment store interior, view 2.
Visualization of clothes and shoes store interior, view 1.
Visualization of clothes and shoes store interior, view 2.
Custom shoe rack GOW by Gavary Shoes.
Children clothes and shoes racks.
In some cases, engineers work on a project before the designers - if the product contains complex components, the size and shape of which can significantly affect the appearance. Usually, however, the sequence of operation is deductive: from general to particular, from concept to details. Construction documentation developed by our engineers in strict accordance with the ISO and GOST requirements that ensures maximum efficiency in manufacturing products and minimize production time.
Technical sketch of a retail equipment holder (ballpen, paper).
3d visualization of a retail equipment holder (Autodesk 3ds Max).
Fragment assembly drawing of a retail equipment holder (SolidWorks).
Photo of the finished retail equipment holder (polymer coated steel, plastic).
We have accumulated vast experience in the field of Shopfitting. We pay special attention to the development of corporate identity Enterprise Trade or repetition of already existing. We solve the interior-planning issues in conjunction with the options of outdoor advertising and visual elements of inside information. Based on international practice of design stores, we take into account the psychological aspect of the perception of retail space, the rules of display of goods, rational arrangement of commercial equipment specific to the store at any level.